Sales Page Design
This page design was a standalone sales page for an online course called Elevate with Ease.
- They don’t have a top navigation/menu bar
- Every button leads you to the same thing
- The footer is very minimalist
- The page is realllllly long
- Certain sections or content may be repetitive
- The entire page is geared towards ONE product, service, course, etc.
The reason for this is simple – this page is designed with ONE goal in mind – to sell your offer.
By removing as many distractions as possible (menu, footer, buttons/links leading elsewhere) you’re increasing the potential time a reader will stay on your page, and thus hopefully improving the likelihood of them buying.
You’re also spending a lot of time speaking TO your people, showcasing all the value your offer includes, and helping them decide if it’s for them.
While normal website design required a great amount of strategy to make your website effective AF, Sales Pages are a whole other ballgame.
A good Sales Page requires amazing images, branding that resonates, relatable and effective copywriting, a beautiful design, AND a strategic layout.
But once they’re created, the magic can begin!
So there, now you have maybe a bit more Sales Page knowledge than before, AND a pretty page to gush over too!
Have an online course launch coming up and need help creating a strategically designed page to sell it?
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